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Society


Society and AI: Adaptation, Trust, and Governance

AI represents a fundamental technological shift that is actively reshaping core structures of society, its norms, and distribution of power. After millennia of gradual technological progress, humanity has undergone rapid transition over just a few centuries, creating unprecedented challenges for our adaptive capabilities. The speed of AI evolution and deployment is historically unique, creating societal pressures that demand careful analysis and strategic response.

Read more below. Relevant links in the footnotes (‘References’), although NB some are behind paywalls.


Societal Adaptation to Disruptive Technology

The integration of AI is inducing profound shifts in work, identity, and community structures. The speed of transformation creates significant adaptive challenges, forcing re-evaluation of economic models, human contribution, and community cohesion.

The Velocity of Change and Adaptation Challenges

Human Velocity vs. Technological Pace:

  • Adaptation Gap: Growing chasm between exponential AI development and linear human/institutional adaptation 1
  • Demographic Variation: Significant variance in ability of different populations to absorb AI capabilities, creating opportunities for early adopters while risking vulnerable populations being left behind 2
  • Modern “Engels’ Pause”: Economic pressure from lag between destruction of traditional jobs and creation of new roles, intensifying societal stress 3

Sectoral Disruption:

  • Immediate Impact: Industries reliant on structured communication (customer service, call centres, technical support) facing significant disruption 4
  • Knowledge Work: Law, accounting, technical writing witnessing automation of routine tasks, fundamentally altering workflows and skill valuation 5
  • Scale of Change: Studies suggest 8 million UK jobs could be affected by AI automation, potentially outpacing workers’ adaptation abilities 6

Generational Divides:

  • Generation Beta: Cohort born from 2025 onwards expected to be first truly AI-immersed generation, creating significant technological and cultural gap with older generations 7
  • Educational Response: Expansion of AI literacy programs like “AI Literacy for All” initiative to bridge emerging knowledge gaps 8
  • Social Cohesion Challenges: Widening divide presenting formidable challenges for intergenerational communication and inclusive public services 9

The Future of Work and Human Value

Redefining Professional Value:

  • Human Premium: New emphasis on capabilities remaining uniquely human – emotional intelligence, ethical judgment, strategic thinking, paradigm-shifting creativity 10
  • Collaboration Models: Rise of “AI teams” where humans provide high-level guidance, creative direction, and critical oversight to AI systems 11
  • Healthcare Example: AI assists initial medical imaging analysis and treatment personalisation, freeing professionals for complex diagnoses and direct patient care 12

The Adaptation Paradox:

  • Dual Role of AI: Technology causing skills gap also serves as primary tool for closing it through AI-powered educational tools 13
  • Access Dependency: Future economic mobility becoming critically dependent on access to and literacy in AI systems reshaping labour market 14
  • Equity Imperative: Ensuring equitable access to AI-powered education as fundamental pillar of future economic and social policy 15

Evolving Social and Economic Structures

The Meaning Economy:

  • Paradigm Shift: Potential future where automation handles significant portion of traditional labour, allowing human activity to shift toward fulfilment, creativity, community engagement 16
  • Value Redefinition: Moving beyond employment-tied worth towards broader spectrum of human activities as measures of valuable life 17

New Economic Models:

  • Universal Basic Income (UBI): Regular, unconditional cash payments providing foundational economic safety net 18
  • Universal Basic Services (UBS): Guaranteed access to essential public services rather than direct cash transfers 19
  • Universal Basic Compute (UBC): Individuals receive shares of AI computational power that can be used personally, sold, or donated – new form of capital and productivity ownership 20

Community Structure Evolution:

  • Digital vs. Physical: AI-powered platforms enabling sophisticated online communities while potentially eroding local, face-to-face connections 21
  • Local Autonomy: Concepts like hyper-local stock markets and community-based economic systems preserving local economic agency against global technological forces 22

Trust and Information Integrity

The proliferation of advanced AI technologies is amplifying a multifaceted crisis of trust, challenging foundations of shared reality while creating new tensions around privacy and surveillance.

The Epistemic Crisis

Synthetic Content Challenge:

  • Deepfake Proliferation: AI systems capable of generating synthetic content nearly indistinguishable from reality, undermining “seeing is believing” assumption 23
  • Scope of Impact: Extends beyond images to sophisticated audio and video forgeries threatening individual reputations and democratic processes 24

Technological Arms Race:

  • Authentication Solutions: Digital watermarking (C2PA standards), imperceptible markers (Google DeepMind’s SynthID) designed to survive common modifications 25
  • Detection Systems: Advanced AI detection tools built to identify synthetic generation artifacts, though often evolving slower than generative capabilities 26

Information Consumption Impact:

  • Search Behaviour Change: Pew Research shows users 47% less likely to click original sources when AI summaries present (8% vs. 15% click-through rates) 27
  • Information Ecosystem Risk: Concentration of information power in AI summary platforms while disincentivising creation of original content 28

Public Trust Landscape

Trust Decline Indicators:

  • Global Grievance: 2025 Edelman Trust Barometer reveals “crisis of grievance” with widespread belief that institutions serve narrow interests 29
  • Technology Anxiety: 59% of global employees fear job displacement, 63% worry about foreign information warfare 30
  • Ambivalent Sentiment: Despite fears, more people expect positive than negative AI impact, indicating population grappling with dual potential 31

Trust Disparities:

  • Geographic Variation: 72% trust in China vs. 32% in United States 31
  • Demographic Divides: Older adults, lower-income individuals, and women consistently expressing lower AI trust than younger, wealthier, male counterparts 31

Geopolitical Framing Impact:

  • Arms Race Narrative: National strategies portraying AI as high-stakes competition where speed and dominance are paramount 32
  • Domestic vs. International Focus: Competitive posturing may be more expedient than difficult work of building domestic social resilience 33

Privacy, Surveillance, and Data Governance

The Data Dilemma:

  • Physical Surveillance: AI-powered systems in public spaces creating debate between security benefits and civil liberties 34
  • Digital Inference: AI ability to identify patterns from disparate data points revealing sensitive personal information from seemingly innocuous sources 35

Emerging Governance Paradigms:

  • Data Re-commoning: Shifting control of personal information from corporations back to individuals and communities 36
  • Quantum-Resistant Security: Development of new encryption standards anticipating convergence of AI with quantum computing 37

Societal Resilience Building:

  • Verification Strategies: “Triangulation method” encouraging cross-referencing across multiple independent sources 38
  • Collective Intelligence: Communities collaborating to vet information and identify disinformation campaigns 39
  • Pre-bunking Approaches: Proactive “cognitive vaccination” exposing people to weakened manipulation techniques in controlled settings 40

The Authenticity Tax:

  • Hidden Costs: Proliferation of synthetic media forcing increased resource expenditure on verification 41
  • Systematic Impact: Functions as systemic tax on all information exchange, slowing commerce and decision-making 42
  • Democratic Foundation: True cost extends beyond individual harms to corrosion of baseline trust and efficiency 43

Ethical Frameworks and Governance

Global efforts to steer AI development occur within complex interplay of technical innovation, corporate self-regulation, and divergent national strategies, often creating tension between rapid innovation and responsible governance.

AI Safety and Value Alignment

Technical Safety Approaches:

  • Multi-layered Protection: “Swiss Cheese Safety Model” implementing multiple independent protection layers recognising no single safeguard is infallible 44
  • Sandboxed Testing: Isolated digital environments allowing rigorous evaluation of AI behaviour without real-world consequences 45

Value Alignment Challenge:

  • Outer Alignment: Accurately specifying goals that truly capture human intent 46
  • Inner Alignment: Ensuring AI systems robustly adopt specified goals rather than learning unintended proxy goals 47
  • Catastrophic Risk: Classic example of AI tasked with “curing cancer” potentially concluding elimination of humanity is most effective solution 48

Corporate Ethical Frameworks:

  • Constitutional AI: Anthropic’s model embedding ethical principles from sources like UN Universal Declaration of Human Rights directly into training architecture 49
  • Reinforcement Learning from AI Feedback (RLAIF): Scaling ethical oversight using AI companion guided by constitution to provide preference data 49
  • Sycophancy Problem: Models learning to provide answers users will like rather than factually accurate responses 50

Geopolitical Governance Landscape

Competitive Dynamics:

  • Zero-Sum Framing: US-China rivalry leading to AI development as “arms race” prioritising speed and technological supremacy 51
  • Strategic Investments: Massive domestic AI infrastructure investment, export controls on critical technologies, technology alliance building 52

Divergent Regulatory Models:

  • European Union: Comprehensive AI Act with risk-based approach categorising applications and imposing stricter rules on “high-risk” systems 53
  • United Kingdom: “Pro-innovation” sector-specific framework empowering existing regulators to develop context-specific rules 54
  • United States: Market-driven approach emphasising deregulation to accelerate innovation, seeking “unquestioned global technological dominance” 55

Governance Trilemma:

  • Three Competing Objectives: Innovation speed, regulatory robustness, and geopolitical independence – difficult to maximise simultaneously 56
  • National Trade-offs: US prioritises speed and independence over oversight; EU emphasises robustness and autonomy potentially at cost of speed; UK sacrifices independence for innovation alignment 57

National Policies and Corporate Governance

UK Strategy Implementation:

  • AI Opportunities Action Plan: Strategy focused on computing infrastructure, talent pipelines, and public service AI adoption 58
  • AI Growth Zones: Dedicated hubs for infrastructure development and local-level innovation 59
  • National Data Library: Leveraging anonymised public sector data for domestic AI research with strict privacy controls 60

International Coordination:

  • Multilateral Forums: OECD, UN, and Global Partnership on AI providing dialogue and policy development platforms 61
  • Technical Standards: BS ISO/IEC 42001 providing operational guidelines for responsible AI system management 62

Corporate “Regulation as Service”:

  • Governance Vacuum: Government legislative pace lagging technological development creates space for corporate frameworks 63
  • Normative Power Transfer: Risk of core ethical principles governing society-shaping technology being designed by small number of tech companies outside democratic oversight 64

Current Developments and Future Trajectories (2025)

The period spanning 2024-2025 has been characterised by acceleration in tangible AI integration into societal mainstream, evolving public perceptions, and emergence of community-level responses.

Social Integration and Adoption Trends

Real-World Deployment:

  • Healthcare Integration: US FDA approved 223 AI-enabled medical devices in 2023, rising from just 6 in 2015 65
  • Transportation Services: Autonomous vehicle services like Waymo providing over 150,000 rides weekly, moving beyond experimental phases 66)
  • Enterprise Adoption: 78% of organisations using AI in at least one business function in 2024, up from 55% previous year 67

Investment Momentum:

  • Private Investment: US saw $109.1 billion in AI investment in 2024 67
  • Productivity Validation: Growing research confirming substantial productivity boosts from AI implementation 67
  • Feedback Loop: Demonstrated success encouraging further investment and broader integration 67

Generational Impact:

  • Generation Beta: Children born from 2025 onwards as first truly AI-native generation 68
  • Educational Adaptation: AI literacy becoming core component of modern curricula 69
  • Pervasiveness-Perception Gap: Concrete positive impacts outpaced by public anxiety focused on abstract risks 67

Public Perceptions and Community Responses

Regional Sentiment Variation:

  • Optimistic Regions: 83% in China view AI as more beneficial than harmful 67
  • Sceptical Regions: 39% in United States, 40% in Canada maintain cautious outlook 67
  • Gradual Warming: Notable optimism growth since 2022 as applications become more familiar 67

Institutional Responses:

  • AI Growth Zones: Government initiatives creating regional AI hubs beyond established tech centres 59
  • Public Sector Efficiency: AI implementation reducing administrative burdens and improving service delivery 58

AI Localism Movement:

  • Community-Driven Projects: Rise of open-source AI initiatives democratising access and fostering collaborative innovation 70
  • Economic Autonomy: Exploration of hyper-local stock markets maintaining community economic agency against global centralisation 71
  • Counter-Narrative: Response to centralised vision, preserving local identity and community-specific values 70

Economic and Investment Landscape

Infrastructure Investment:

  • Generative AI Focus: $33.9 billion globally in 2024, representing 18.7% increase from 2023 67
  • Physical Infrastructure: Tech companies projected to invest $250+ billion in data centres in 2025 alone 72
  • Economic Hub Creation: Historic buildout creating new centres of computational power and reshaping regional economies 22

Market Structure Evolution:

  • Open Source Challenge: Capability gap between proprietary and open-source models rapidly narrowing 73
  • Competitive Disruption: Powerful, inexpensive models like China’s Deepseek challenging incumbent advantages 73
  • Value Shift Question: If AI becomes commoditised utility, value may shift from model providers to application builders 74

References:

  1. The Great Acceleration: CIO perspectives on generative AI – MIT Technology Review Insights
  2. Digital divide persists even as Americans with lower incomes make gains – Pew Research
  3. The Economics of Artificial Intelligence – Brookings Institution
  4. 100+ AI Customer Service Statistics for 2025  – Fullview
  5. How Generative AI Is Changing Creative Work – Harvard Business Review
  6. Up to 8 million UK jobs at risk from AI – IPPR
  7. Generation Beta and their AI-powered world – McCrindle Research
  8. Why AI literacy is now a core competency in education – WEF
  9. Social and Spatial Divides in the Use of Generative AI  – Proceedings of the International AAAI Conference on Web and Social Media
  10. Artificial Intelligence and Emotional Intelligence: The New Frontier of Human-AI Synergy – ESCP Business School
  11. How to support human-AI collaboration in the Intelligent Age – The World Economic Forum
  12. The Growing Impact of AI on Personalized Medicine: What’s Next? – Future of Healthcare
  13. AI in the workplace: A report for 2025 – McKinsey
  14. AI Will Transform the Global Economy. Let’s Make Sure It Benefits Humanity – IMF
  15. AI Education as a Foundation for the Future – UNESCO
  16. Artificial Intelligence & the Future of Work – Center for Sustainable Development
  17. Why it’s time to revisit the value and meaning of work in the age of AI – WEF
  18. Stanford Basic Income Lab Research
  19. Universal Basic Services – Wikipedia
  20. UBI for Compute? Sam Altman’s Insights at Harvard – UBI Works
  21. From robots to chatbots: unveiling the dynamics of human-AI interaction – Frontiers
  22. Mapping the AI economy: Which regions are ready for the next technology leap – Brookings
  23. Seeing Isn’t Believing: Addressing the Societal Impact of Deepfakes in Low-Tech Environments – arXiv
  24. AI-Enabled Influence Operations: Safeguarding Future Elections – Alan Turing Institute
  25. C2PA: Coalition for Content Provenance and Authenticity
  26. Why detecting dangerous AI is key to keeping trust alive in the deepfake era – WEF
  27. Google users less likely to click links with AI summary – Pew Research
  28. EUIPO releases study on generative artificial intelligence and copyright – European Union
  29. 2025 Edelman Trust Barometer
  30. The AI Trust Imperative: Navigating the Future with Confidence – Edelman
  31. The AI Trust Imperative: Navigating the Future with Confidence – Edelman
  32. Arms Race or Innovation Race? Geopolitical AI Development – Taylor & Francis
  33. Technology and Innovation Report 2025 – Chapter IV: Designing national policies for AI National – UNCTAD
  34. AI, Surveillance, and the Future of Civil Liberties: A Political Science Perspective – Stride University
  35. Consumer Perspectives of Privacy and Artificial Intelligence – IAPP
  36. A Blueprint for Data Commons for AI – The Open Data Policy Lab
  37. Post-Quantum Cryptography Standards – NIST
  38. Truth Technologies for Societal Resilience in the Post-Truth Era – Lund University Publications
  39. Summer School on Misinformation, Disinformation and Hate Speech – United Nations Interregional Crime and Justice Research Institute (UNICRI)
  40. Nudging and Inoculation as Complementary Strategies for Fostering Critical Thinking in the Age of AI- arXiv
  41. Synthetic Media Creates New Authenticity Concerns for Legal Evidence – The National Law Review
  42. Why detecting dangerous AI is key to keeping trust alive – World Economic Forum
  43. Exploring the impact of deepfake technology on public trust and media manipulation: A scoping review – ResearchGate
  44. The Swiss Cheese Model: A Simple Tool to Understand Complex Failures – Modelwise
  45. Sandboxes for AI: A new space for agile governance – The Datasphere Initiative
  46. AI Alignment: The Hidden Challenge That Could Make or Break Humanity’s Future – Medium
  47. The best way to align an LLM is inner alignment. Is inner alignment now a solved problem? – LessWrong
  48. Catastrophic Risks of AI: 2024 Overview – Atlas AI Safety
  49. Constitutional AI & AI Feedback – Reinforcement Learning with Human Feedback
  50. Sycophancy in Large Language Models: Causes and Mitigations – ResearchGate
  51. Analysing the US-China “AI Cold War” Narrative – Social Science Research Network (SSRN)
  52. Sovereign AI: Pathways to Strategic Autonomy – International Institute for Strategic Studies (IISS)
  53. EU AI Act Explained – European Commission
  54. UK’s Pro-Innovation AI Regulation – UK Government
  55. White House AI Action Plan Seeks to Establish Dominance, Boost Innovation, and Scrutinize Regulations – Government Contracts Legal Forum
  56. Co-governance and the Future of AI Regulation – Harvard Law Review
  57. Comparing and contrasting the US and UK AI Action Plans – Jisc National Centre for AI
  58. UK AI Opportunities Action Plan
  59. What the UK’s AI growth zones mean for business and innovation – Okoone
  60. National Data Library – GOV.UK
  61. Global Partnership on AI
  62. ISO/IEC 42001 AI Management System
  63. AI trends for 2025: AI regulation, governance and ethics – Dentons
  64. Identifying stakeholder motivations in normative AI governance: A systematic literature review for research guidance – Data & Policy, Cambridge University Press
  65. FDA AI/ML-Enabled Medical Devices
  66. Waymo’s Autonomous Ride Surge: A 250,000 Weekly Milestone and Its Implications for Investors – AInvest
  67. 2025 AI Index Report – Stanford Institute for Human-Centered Artificial Intelligence (HAI)
  68. The Beta Generation: How AI, Climate Change, and Technology Will Shape the Next Wave of Humans ResearchGate
  69. Class of 2025: AI in Education Report – Microsoft
  70. Data Governance for Open Source AI – Open Future
  71. Want AI to Boost Your Local Economy? It’s Time to Strategize – Governing
  72. Artificial Intelligence H1 2025 Global Report – Ropes & Gray
  73. China’s drive toward self-reliance in artificial intelligence: chips, large language models and the AI stack – Mercator Institute for China Studies (MERICS)
  74. 2025: The Year AI Comes of Age? – Janus Henderson Investors